I recently finished reading Mindf*ck: Cambridge Analytica and the Plot to Break America by Christopher Wylie. And now I’m currently feeling pessimistic about this whole blogging thing, and anything I write and share online in general. But I don’t want to feel this pessimistic about anything I write or publish. So, I am going to try and process it all. And as I process it all, I am wondering: can SEO-driven writing be authentic?

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